{"id":724,"date":"2026-05-07T03:00:21","date_gmt":"2026-05-07T03:00:21","guid":{"rendered":"http:\/\/goodmeasureproductions.com\/staging\/5071\/?post_type=project&#038;p=724"},"modified":"2026-05-22T18:32:07","modified_gmt":"2026-05-22T18:32:07","slug":"last-of-the-right-whales","status":"publish","type":"project","link":"https:\/\/goodmeasureproductions.com\/staging\/5071\/project\/last-of-the-right-whales\/","title":{"rendered":"Last of the Right Whales"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_0 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_0 et_pb_column et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><\/div>\n<\/div>\n\n<div class=\"et_pb_column_1 et_pb_column et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_cta_0 et_pb_promo et_pb_bg_layout_dark et_animated et_pb_module et_block_module\"><div class=\"et_pb_promo_description\"><h2 class=\"et_pb_module_header\">Documentary<\/h2><div class=\"et_pb_promo_content\"><p>Last of the Right Whales<\/p>\n<\/div><\/div><\/div>\n\n<div class=\"et_pb_cta_1 et_pb_promo et_pb_bg_layout_dark et_pb_module et_flex_module\"><div class=\"et_pb_promo_description\"><h2 class=\"et_pb_module_header\">Production + Impact<\/h2><div class=\"et_pb_promo_content\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">#1 Canadian Film Opening Weekend<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Year-long impact campaign in Canada &amp; USA<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Worked closely with multiple NGO partners<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Raised substantial impact funding<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Campaign includes events, educational material, social media, eLetter writing campaign, metrics and more.\u00a0<\/span><\/li>\n<\/ul>\n<\/div><\/div><div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_promo_button\" target=\"_blank\" href=\"https:\/\/lastoftherightwhales.com\/\" rel=\"noreferrer\">Learn More<\/a><\/div>\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_flex_module\" href=\"http:\/\/youtube.com\/watch?v=p4AyXL0Hojk&#038;feature=youtu.be\" target=\"_blank\">Watch CTV News<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_1 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_2 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_cta_2 et_pb_promo et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_promo_description\"><h2 class=\"et_pb_module_header\">We love what we do!<\/h2><div class=\"et_pb_promo_content\"><p>Take a look at some of our other recent projects.<\/p>\n<\/div><\/div><div class=\"et_pb_button_wrapper\"><a class=\"et_pb_button et_pb_promo_button\" href=\"https:\/\/goodmeasureproductions.com\/staging\/5071\/projects\/\">VIEW ALL PROJECTS<\/a><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":726,"comment_status":"open","ping_status":"closed","template":"","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project_category":[78,63,185],"project_tag":[80,79],"class_list":["post-724","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-documentary","project_category-impact-producing","project_category-production","project_tag-impact","project_tag-production"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project\/724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/comments?post=724"}],"version-history":[{"count":11,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project\/724\/revisions"}],"predecessor-version":[{"id":2301,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project\/724\/revisions\/2301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/media\/726"}],"wp:attachment":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/media?parent=724"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project_category?post=724"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/project_tag?post=724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}