{"id":558,"date":"2021-10-16T15:07:47","date_gmt":"2021-10-16T15:07:47","guid":{"rendered":"http:\/\/goodmeasureproductions.com\/staging\/5071\/?p=558"},"modified":"2026-05-01T14:46:44","modified_gmt":"2026-05-01T14:46:44","slug":"impact-case-study-at-eco-film-festival","status":"publish","type":"post","link":"https:\/\/goodmeasureproductions.com\/staging\/5071\/impact-case-study-at-eco-film-festival\/","title":{"rendered":"Impact Case Study at Eco Film Festival"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h3>Industry event<\/h3>\n<h2>Impact Case Study Panel at Eco Film Festival<\/h2>\n<\/div><\/div><div class=\"et_pb_divider_0 et_pb_divider et_pb_space et_pb_divider_position_top et_pb_module\"><div class=\"et_pb_divider_internal\"><\/div><\/div><div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img data-recalc-dims=\"1\" decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/goodmeasureproductions.com\/staging\/5071\/wp-content\/uploads\/2021\/10\/Sholeh-PiF-panel-landscape.jpg?w=1080\" alt=\"Woman at desk recording virtual panel\" title=\"Sholeh Alemi Fabbri at Planet in Focus\" class=\"wp-image-559\" \/><\/span><\/div><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">As part of the <a href=\"https:\/\/planetinfocus.org\/\">Planet in Focus Film Festival<\/a> this week, our founder Sholeh Alemi Fabbri was invited to participate in an impact case study panel because of her impact producer services for the new documentary <a href=\"https:\/\/lastoftherightwhales.com\/\">Last of the Right Whales<\/a> (LOTRW). As the closing night film of the renowned environmental festival, it was exciting to be able to share the work being done on the impact campaign at the early stages of the work alongside Director\/Producer Nadine Pequeneza, Executive Producer\/Impact Producer Joanne Jackson, and NGO partner Pat Zaat from <a href=\"https:\/\/www.ifaw.org\/ca-en\">IFAW<\/a> with Planet in Focus\u2019 Julian Carrington moderating.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nadine shared why having an impact campaign to support her film about critically endangered North Atlantic right whales was always part of the plan. Joanne talked about the early days of finding impact partners and raising funds to support the campaign by attending different conferences and festivals. Pat discussed why an NGO like IFAW signed on to partner with LOTRW before the film was finished in order to help amplify the work they are doing for North Atlantic right whales both in Canada and the US.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When Sholeh first joined the LOTRW team she also worked to help raise money and find new partners through presentations and applying for funding to multiple potential groups. It was wonderful to get to discuss why a campaign like this is so valuable to various organizations as well as the whales. Now her main focus on the team is engagement - whether that is through digital strategy or working on education and discussion guides. On the panel, she discusses how they look to connect with different audiences and are using multiple platforms to reach them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can watch the entire Planet in Focus Industry event <a href=\"https:\/\/www.youtube.com\/watch?v=1WmmkTaCLxs&amp;list=PLX6TBV-Ob_ZE99ldwBrLQj72iDGobYJZC&amp;index=2\">here<\/a>. <br \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Planet in Focus impact case study panel featuring Last of the Right Whales team including Impact Producer Sholeh Alemi Fabbri.<\/p>\n","protected":false},"author":1,"featured_media":559,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43,8,42],"tags":[24,11,10,61,17],"class_list":["post-558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-festival","category-impact-production","category-industry","tag-documentary","tag-impact-producer","tag-impact-production","tag-industry-panel","tag-sholeh-fabbri"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/goodmeasureproductions.com\/staging\/5071\/wp-content\/uploads\/2021\/10\/Sholeh-PiF-panel-landscape.jpg?fit=%2C&ssl=1","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/posts\/558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/comments?post=558"}],"version-history":[{"count":5,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/posts\/558\/revisions"}],"predecessor-version":[{"id":1588,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/posts\/558\/revisions\/1588"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/media\/559"}],"wp:attachment":[{"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/media?parent=558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/categories?post=558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/goodmeasureproductions.com\/staging\/5071\/wp-json\/wp\/v2\/tags?post=558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}